Germany has a reputation for being an extremely price-sensitive market. Professor Dr. Dieter Hoffmann of Geisenheim University, however, says the situation is more complicated than people think and that there is a big premium segment.
The South Korean market is undergoing an upswing at present, says Jung Yong Cho. But market consolidation means fewer opportunities to get into the market through an importer, as the big companies are sourcing directly.
Once seen as a showcase for customers from mainland China, Hong Kong has become a thriving and lucrative wine market in its own right, offering a dazzling array of tax-free wines to consumers. Annabel Jackson reports.
One of the most dynamic regions in the world is Southeast Asia. Our team of local writers look at who the power players are in the major markets. Here, Jim Boyce kicks off the series with a look at the buyers of Beijing.
Pinot Grigio has a reputation problem in some circles, and has acquired the nickname ‘Cougar Cocktail’. But, finds Sophie Kevany, Pinot Grigio is continuing to grow, finding new and appreciative audiences.
Sales of sweet wine have tumbled across many categories in recent decades. James Lawrence reports on how Sauternes, the world’s most famous sweet-wine-producing region, is finding dry wines can help the bottom line.
The wine trade may think buttery Chardonnays are as out of fashion as vinyl records, but Richard Woodard says that some consumers still love them, while others are discovering the new generation wines.
To many consumers worldwide, Spain represents value, easy-drinking wine. But, as James Lawrence discovers, notable Spanish producers have quietly edged their wines into the top ranks – with prices to match.
Shiraz and Syrah may be the same grape, but whether the wine is labelled one thing or the other depends on which consumer it’s aimed at, finds Richard Woodard. Now that Australian Shiraz is in the doldrums, the name matters more than ever.
Shanghai is one of the most sophisticated cities in China, making it a magnet for wine companies eager to present their wines in its bars and restaurants. Dr Stephen Quinn suggests reading up on how the city works before pursuing it.
French wine lovers were shocked to read of the launch of cola-flavoured wines. But not only are the wines successful, they’ve brought a whole new wave of flavoured wines in their wake. Sophie Kevany reports on the trend.